Compose a persuasive message (letter)

Compose a persuasive message (letter) that will:

In the letter, you will either:

  • express a concern or problem, then suggest an action or solution (use an indirect approach)


  • persuade an employer to adopt a new approach or policy in the workplace (indirect approach)


  • pitch a product or service to a target audience (use the AIDA model)

Even if this is a hypothetical letter, you need to write from a real context, with a real audience and purpose in mind. Avoid boilerplate letters found on the internet or elsewhere; the ideas should come from you.

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